Who is this training for?
- Software administrators
- Traffic managers
Prerequisites
- Knowledge of how the digital advertising ecosystem works: advertisers, media agencies, sales houses, ad servers, direct sales, programmatic sales…
- A good grasp of how the client’s ad servers work
- A good grasp of the network of sites sold in Media Pilot Digital
Training objectives
- Set up the items required to enter IOs
- Manage updates to site networks
- Enter IOs and push them to ad servers
- Analyse the main setup-related issues
Training programme
1/ DIGITAL WORKFLOW
Diagram and impacts
Schedulers and synchronisation
2/ USER MANAGEMENT
Email alerts
3/ SETUP APPLICATION
Channels menu
Broadcaster and channel
ePilot menu
- Sites and pages
- Ad servers
- Ad server priorities
- ePilot priorities
- Formats
- Sizes
- Targeting
- Packs
- Rates
Revenue types
4 /CREATING IOs – CAMPAIGNS
Campaign list – dashboard
Insertion list
4/ CREATING IOs – CAMPAIGNS (continued)
Campaign list – dashboard
Creating campaigns
- Campaign identification tab
- Financial info and volumes tab
- Insertion list tab
5/ CREATING INSERTIONS
Standard insertions
- Insertion identification tab
- Insertion
- “Purchased items” and “Printed items” tabs
- Inventory availability and campaign availability option
- Financial info and volume tab
- Delivery calendar tab
- Delivery details tab
- Campaign summary
- Inventory availability and campaign availability option
- Financial info and volume tab
- Delivery calendar tab
- Delivery details tab
- Campaign summary
5/ CREATING INSERTIONS (continued)
Special-format insertions
Additional campaign info tab
Billing tab
6/ ACTIONS ON CAMPAIGNS AND INSERTIONS
Campaign actions
Insertion actions
7/ FOCUS ON INSTALMENTS
Rules for automatic instalments
Rules for billing on actual delivery
Rules for billing on forecast
Assessment
Trainees are assessed at the start and end of the session.
A satisfaction questionnaire is completed at the end of the training.
Key features of this training
Small groups of 4 people maximum
One computer per participant, running the client's test environment
Practical exercises based on the client's ad server workflow
Duration
3 days
Price
From €950 excl. VAT / day
Format and lead time
Training can take place at the client’s premises once the prerequisites have been confirmed, at our premises (54 rue de Clichy, 75009 Paris, France) or remotely via Teams. Training can start within 15 working days of the quote being signed, subject to trainer availability.
Accessibility
Our training is open to people with disabilities. Our premises are not accessible to wheelchair users. Disability officer: Marie-Alix Rohart, marohart@adwanted.com. We reply within five working days. If the required adjustments are beyond CSE’s means, we will refer you to the appropriate organisations.
Some of our clients
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Would you like more information or a quote?
Our team is here to help.