Sell your TV and radio advertising space efficiently

CTS Advertising is advertising booking software designed for television. Drawing on our expertise and leadership with multi-media sales houses, we have built a complete, purpose-built tool for selling a TV channel’s advertising space. TV channels can therefore manage their advertising space fully independently and professionally.

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Logo CTS Advertising

Software built 100% for TV and radio sales houses

 

  • Independence in selling your channel’s advertising space
  • A structured, professional in-house sales house
  • Management of one or more TV channels
  • Instant communication with media agencies through the EDI interface
  • Full configuration of your advertising settings (rates, inventory, media outlets…)
  • Bundle with CTS Broadcast available

“CTS Antenne and CTS Publicité automate many tasks and save us a lot of time every day. They also make sure programmes follow on seamlessly on air and start at the right times, and that the advertising sold is properly taken into account on air.”

Agnès RINALDIScheduling Manager at IDF1
  • Advertising campaign plan management
  • Single or bulk spot management
  • Rotation plan management
  • Advertising inventory calculation and management
  • Cost per GRP calculation
  • Commercial log generation before and after broadcast
  • EDI exchanges
  • Export of spots, plans, logs… to Excel and XML
  • Server: Windows
  • Client: Windows
  • Database: Oracle
  • Remote access

Manage your channel’s scheduling with CTS Broadcast

Add CTS Broadcast to CTS Advertising to manage all scheduling operations ahead of broadcast.

Key features
  • Advertising campaign plan management
  • Single or bulk spot management
  • Rotation plan management
  • Advertising inventory calculation and management
  • Cost per GRP calculation
  • Commercial log generation before and after broadcast
  • EDI exchanges
  • Export of spots, plans, logs… to Excel and XML
Technical environment
  • Server: Windows
  • Client: Windows
  • Database: Oracle
  • Remote access
Complementary software

Manage your channel’s scheduling with CTS Broadcast

Add CTS Broadcast to CTS Advertising to manage all scheduling operations ahead of broadcast.