Who is this training for?
- Staff in charge of system administration within the advertising sales house (IT / Planning / Offer departments)
- Staff in charge of creating and updating the data used in an advertising campaign workflow (IT / Planning / Offer departments)
Prerequisites
- Knowledge of the main players in the advertising ecosystem: advertisers, media agencies, sales houses, production companies…
- A good grasp of the main principles of buying and selling radio/TV advertising space: audiences, ad monitoring, terms of sale, EDI, allocators…
- Knowledge of the key indicators of a radio/TV advertising campaign: net, GRP, cost per GRP…
Training objectives
- Gain an overall understanding of how Media Pilot works
- Master the initial setup of Media Pilot
- Manage the changes and updates needed in the software to keep it running optimally
- Be able to analyse the main setup-related issues encountered by users
Training programme
1/ USER MANAGEMENT
Department management
User rights management
User management
Email: alert management
Colours: setting up the colours available in user management
2/ KEY SETUP CONCEPTS
Setup sequence
3/ INVENTORY MANAGEMENT
Media outlets / Quotas / Sub-quotas
Time slots and ad breaks
Sales house template schedules (GMR)
3/ INVENTORY MANAGEMENT (CONTINUED)
Updating schedules
Updating via Excel
Broadcast calendar
Opening inventory
Inventory carry-over
4/ RATE MANAGEMENT
Media Pilot rates: creation
Rate calendars: definition and principles
Rate cards
Rate surcharges
Rate modifiers
Currencies
5/ DISCOUNT MANAGEMENT
Calculation rules
Billing calendars
6/ SALE TYPE MANAGEMENT
Sale types
Sale sub-types
7/ SECTOR MANAGEMENT
Sectors
8/ AUDIENCE AND TARGET MANAGEMENT
Importing audiences
Setup before import
Importing the Atelier Radio file
Setup after import
Target setup
9/ DAYPART MANAGEMENT
Dayparts: definition and impacts
10/ EDI EXCHANGE MANAGEMENT
Setting up import/export folders for agency EDI
Setting up import/export folders for JFC plans
11/ MP SCHEDULER MANAGEMENT
Setting up scheduler tasks
12/ DATA GROUPS
Inventory groups
Sub-quota groups
Sale type groups
.
Assessment
Trainees are assessed at the start and end of the session.
A satisfaction questionnaire is completed at the end of the training.
Key features of this training
Small groups of 4 people maximum
One computer per participant, running the client's test environment
Practical exercises on setup cases matching the client's needs
Duration
4 days
Price
From €950 excl. VAT / day
Format and lead time
Training can take place at the client’s premises once the prerequisites have been confirmed, at our premises (54 rue de Clichy, 75009 Paris, France) or remotely via Teams. Training can start within 15 working days of the quote being signed, subject to trainer availability.
Accessibility
Our training is open to people with disabilities. Our premises are not accessible to wheelchair users. Disability officer: Marie-Alix Rohart, marohart@adwanted.com. We reply within five working days. If the required adjustments are beyond CSE’s means, we will refer you to the appropriate organisations.
Some of our clients
You may also be interested in
Media Pilot – Planning Training
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Media Pilot – On-Air Training
Training on Media Pilot’s commercial log management module
Media Pilot – Billing Training
Training on invoice setup and processing in Media Pilot
Would you like more information or a quote?
Our team is here to help.